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The Shoe Girl
Guest post written by my buddy Royce Heath
When I was 19 I decided to start my own business selling shoes that I had dressed up a bit – I just sewed little bows on them, added buttons, glitter…that sort of thing. It turned out to be the best decision ever and my business really took off when a local celebrity heard of me and ordered a pair for the Grammys! Anyway, last year I opened my very first shop and it’s just been a dream come true. It’s a lot of work getting a store ready for customers, especially one that’s supposed to be hip and cool like mine. I had to hire a designer to come in and pick all the colors for me and I had to get a lot of the shelving and things like that custom made. I went to http://DIREC4U.COM and ordered satellite both for the employee breakroom and for the massive plasma on the sales floor and everything really turned out great. I can’t believe I own my own business and I’m this successful!
When I was 19 I decided to start my own business selling shoes that I had dressed up a bit – I just sewed little bows on them, added buttons, glitter…that sort of thing. It turned out to be the best decision ever and my business really took off when a local celebrity heard of me and ordered a pair for the Grammys! Anyway, last year I opened my very first shop and it’s just been a dream come true. It’s a lot of work getting a store ready for customers, especially one that’s supposed to be hip and cool like mine. I had to hire a designer to come in and pick all the colors for me and I had to get a lot of the shelving and things like that custom made. I went to http://DIREC4U.COM and ordered satellite both for the employee breakroom and for the massive plasma on the sales floor and everything really turned out great. I can’t believe I own my own business and I’m this successful!
Comparison Shopper Website - Canada Post
Recently, during our keyword research journey we bumped onto a SERP (Search Engine Results Page) that brought a website named "Canada Post" to my attention, especially due to my own involvement in the eCommerce websites design & development that are based on relationship with affiliate programs/network integration.
Most notable areas of the website is the SEARCH BOX with the title "COMPARISON SHOPPER". So, we decided to give it a try to search for "ACER LAPTOPS" and were amazed to see the search results. The site provided lot of useful information for a shopper as listed below:
Most notable areas of the website is the SEARCH BOX with the title "COMPARISON SHOPPER". So, we decided to give it a try to search for "ACER LAPTOPS" and were amazed to see the search results. The site provided lot of useful information for a shopper as listed below:
- Product Image
- Product Price (Marked v/s Sell)
- %off if applicablle
- S&H (Shipping & handling) cost
- Whether free shipping
- And, most important the product source (Newegg, PC Canada, Amazon etc...)
Another area that caught our attention are the Price & Discount Sliders... What that means for the shopper is that shopper can search for products based on price range and Discount % they are looking for.
Kudos... This is a cool place to shop for.
Using Direct Mail - PR Series
When you want someone to get a message, sometimes the simplest thing to do is send a letter. Millions of direct mail pieces fill mail boxes across the country every single day - just for that reason of simplicity.
I'm sure we all share the same pain and grumble "junk mail" and are tired tearing those off on day-2-day basis. Still, we all find something useful (coupons, offers, deals, specials etc...) once in a blue moon.
Probably the only people who would truly appreciate the importance of sending direct mail are business owners (individuals, small, medium, and large - in short every business owner). Others appreciate when they find something useful as mentioned above.
Before creating a direct mail campaign you need to consider 2 things: 1) whom you want to receive the mail piece, and 2) how to get the uniqueness of your product or service and send the message across. How you want your message to be delivered?
I'm sure we all share the same pain and grumble "junk mail" and are tired tearing those off on day-2-day basis. Still, we all find something useful (coupons, offers, deals, specials etc...) once in a blue moon.
Probably the only people who would truly appreciate the importance of sending direct mail are business owners (individuals, small, medium, and large - in short every business owner). Others appreciate when they find something useful as mentioned above.
Before creating a direct mail campaign you need to consider 2 things: 1) whom you want to receive the mail piece, and 2) how to get the uniqueness of your product or service and send the message across. How you want your message to be delivered?
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