Everyone is familiar with primary and most popular social media tools such as:
- MySpace
- YouTube
- Blogs - e.g. Website Performance blog - call them digital magazines or diaries
- Bookmarks & tags - call them digital yellow stickies
- Email Newsletters - a.k.a. digital flyers
- Widgets - online gadgets that you can plug-in on your website or blog
- Content aggregation sites - these sites effectively cut-out articles from other online sources and repost at one central location
- Wikis - large group of peoples can contribute / edit contents here
- Voting - people can express their opinion on products and services
- Crowd-sourcing - call it a reformed nature of open-sourcing - where you can use the talents of many people around the globe to contribute to a common cause or vision
- Discussion boards and forums - Places where people can share their thoughts, comment, or suggestions
- Back-channel sites - http://www.topsite.com/best/backchannel
- Tweetups - Meetings or casual conferences/get together organized through Twitter
- Photo-sharing sites - Digital photo or album sharing sites such as flickr, picasa, Kodak gallery or Snapfish
- Podcasting - This is a very powerful tool that lets organizations or individuals or leaders or self-motivated entrepreneurs broadcast their thoughts, vision, skills with a intent to helping others
- Presentation-sharing sites - My favorite is http://www.SlideShare.net
- Virtual worlds - Do you believe in this, if not check it out what young people go to create second lives? - Also, check out - http://en.wikipedia.org/wiki/Virtual_world
- Ratings and reviews - Enables people to rate your products or services and write reviews about the same. Remember - look out for any negative feedback about your site, products, and services.... thats what will help you improvise. Customer feedback shouldn't be overlooked at all... usually you find amazing ideas on how to improve your business and focus exactly on what customer wants
Check out these Book(s):
- The Social Media Bible: Tactics, Tools, and Strategies for Business Success
- Londons Times Gen. 2 Social Media Cartoons - Bathroom Twittering - Light Switch Covers - double toggle switch
- The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers
- The Social Media Survival Guide: Strategies, Tactics, and Tools for Succeeding in the Social Web
- Social Media at Work: How Networking Tools Propel Organizational Performance
- Social Media Field Guide: Discover the strategies, tactics and tools for successful social media marketing
- Social Media Marketing Machines: Social Media Strategy & Insider Tools For Business Success
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